Mission Control
sandbox · read-only mirrorsWelcome to GTM OS.
The simple version: everything your company knows flows into one brain. The brain runs engines that do the daily work of marketing and sales, around the clock. Your people stop doing the grunt work and start approving, steering and deciding. That is the whole idea.
A mix of build and buy. We build a lot, everything that runs on your data and your edge. We buy what we can't build better, then wire it into the same brain.
ONE CONDUCTOR
I'm finally getting my job back and focusing on what's important.
GTM Score
Every account ranked nightly, with the next best move already drafted. One marketer covers the accounts of ten.
GTM ABM · the buying-committee engine
A tiered target list, a stakeholder map per account with the gaps exposed, and exec plays like the couriered CEO letter. Enterprise deals worked the way enterprises buy.
GTM Ads · the self-learning ads engine
Bids toward paying customers, refreshes its own creatives, learns from every closed deal. You approve the moves.
GTM Outreach · the self-learning outreach engine
Writes like someone who did two hours of homework, learns from every reply. A human sends every message.
GTM Sales · deals kept honest
Calls coached, deals reviewed nightly for drift, proposals priced inside guardrails. Reps sell, the machine carries the homework.
GTM SEO · GEO
A page factory with a quality gate, plus the play that gets you found in LLM chats when buyers ask ChatGPT who to pick.
Get found in LLM chats
120 real buyer questions tracked across ChatGPT, Perplexity and AI Overviews. Citation share is the new rank.
All the other use cases
Churn warnings, quote configurators, crazy experiments. Anyone asks, the brain specs it, the engineer ships it in two weeks.
Good morning. Here is what matters.
Built for the person who owns the number. One recommendation, four decisions, the headline metrics. Click deeper only when you want the machinery. All numbers are dummy data.
Shift €240/day into brand + retargeting winners before Thursday's promo window
Every source flows in here. One dictionary, one memory, every engine reads from this store. Click any node on the map to trace what feeds it and what it feeds.
GTM Score
Every account scored nightly PLUS the next best step, drafted and queued. No black box, every score explains itself, and the whole thing syncs into HubSpot for the people who live there.
Scores are a ranking, expect a few percent of nonsense. The self-driving-car rule applies, the rep stays behind the wheel. Something looks wrong? Flag it on the account, wrong twice = the rule changes.
How GTM Score builds a score
Plain English, no black box. Scores are a relative ranking, recalibrated weekly against closed-won and closed-lost deals. The weights live in a sheet the ops lead owns, the engine reads it, nobody hand-sets a number.
How much the account looks like your ideal buyer before anyone lifts a finger. Size, industry, tech stack, region. A perfect-fit company starts with points even at zero activity.
What they actually do. Pricing visits, doc opens, webinar seats, trial activity, reply patterns. Doing beats being, a small account moving fast can outrank a perfect logo that never visits.
Outside signals. Funding rounds, hiring patterns, competitor contract windows, category research. The signals that say a buying window is opening.
Buying intent decays in days, so the score decays with it. Today beats yesterday beats last week.
HOT 85+ · act this week. WARM 65-84 · work the plan. COLD under 65 · nurture watches, reps spend zero time. Every score shows its evidence, hover any row in the list.
WHAT DOES NOT FEED THE SCORECompany grade and raw size. Those live in the GRADE (A to E, human can override it in the CRM), so a small account moving fast can outrank a big logo doing nothing. And the CRM's own predictive score is ignored, one black box is enough to distrust.
HOW THE MODEL EARNS TRUSTReps flag anything wrong on the account itself (the ⚑ button), flags feed a Friday rules review, wrong twice = the rule changes. Every quarter the win-loss analysis reweighs the factors against what actually closed. And the pilot question never changes: are the people using this list selling more than the people who aren't?
Flag Helios Payments
Granular beats general. One flag on one account teaches the engine more than a paragraph in a channel. Pick what's wrong:
Flags land in the ops queue with the full score evidence attached. Reviewed every Friday. If the same rule is wrong twice, the rule changes, and you'll see the change noted in the model card.
Helios Payments
Draft attached in the buyer’s language. Due today. Created automatically from the nightly score run, cancel window honored.
Pricing page x4 this week, CFO office opened the security docs, champion quiet 9 days. Full factor breakdown in the GTM OS record link.
GTM ABM
Enterprise deals are won by committees, so this engine works the whole committee. A tiered target list, a stakeholder map per account with the gaps exposed, and plays matched to how big companies actually buy. The score decides who is warm, this decides how you surround them.
Ranked by account intent. Click an account, the right side becomes its war room.
GTM Ads
The console optimizes toward paying customers with their revenue attached. Every move ships with its reasoning and waits for your yes.
| CHANNEL | SPEND | CUSTOMERS | REAL CAC | REVENUE |
|---|---|---|---|---|
| Search · brand | €8.2k | 71 | €89 | €3.4M |
| Search · generic | €96k | 40 | €2,410 | €4.8M |
| PMax · catalog | €28k | 13 | €2,190 | €0.9M |
| Social · prospecting | €22k | 24 | €917 | €1.1M |
The old dashboard showed platform CPA €270 and called generic search the winner. Real CAC tells the opposite story.
Mechanical moves inside agreed guardrails run alone and get logged in the night log. Anything that moves money, kills spend or changes strategy lands here first.
| PLATFORM | SPEND · MO | REAL CAC | 7-DAY TREND | VERDICT | NEXT |
|---|---|---|---|---|---|
| GGoogle Search | €104k | €1,180 | FIX | cap generic, protect brand | |
| ∞Meta | €22k | €917 | SCALE | lookalike seeded from closed customers | |
| PPMax · catalog | €28k | €2,190 | FIX | kill segments with zero closed revenue | |
| RReddit | €4k | €640 | TEST | the unowned conversation, probe live | |
| ♪TikTok | €6k | €1,480 | HOLD | creator test, verdict in 4 days |
Trend bars show customers per day, so a rising bar means the platform earns more budget. Verdicts refresh nightly with the rescore.
Optimization finds the local peak. These are the campaigns that move the whole curve, each one probes at €1k with pre-registered kill criteria before it scales to €4k.
Chat-first ad funnel
Your market lives in chat. Send clicks straight into a concierge conversation, skip the landing page entirely.
Trend front-running
FX rates, weather, events and competitor moves feed the engine. When signals stack on a category that converts, a campaign is drafted before the spike peaks.
Customer UGC army
Your best-converting format is a real customer talking. Generate one testimonial per region, per vertical, per objection, no film crew.
True-conversion feedback loop
Feed closed customers and their revenue back to the ad platforms as the conversion event, so the bidding algorithms chase buyers instead of form fills.
The brain drafts angles from the attribute learnings. Claims to press, hooks to retry, formats to skip.
▸ drafting gen-8 angle fileVariants inside brand rules. Statics, motion, avatar testimonial videos. A batch in an afternoon.
▸ 12 variants renderingSmall batches, one variable each, capped spend. Clean reads without upsetting the algorithm.
▸ 6 in market · €40 cap eachOvernight, on real customers. Winners scale, losers die fast, fatigue gets caught early.
▸ 2 scaled · 2 killed tonightEvery verdict is decomposed into attributes. The lift table updates, the brain gets smarter.
▸ 3 attribute updates writtenEvery learning is an attribute with a sample size. The lift is measured on closed customers, so "videos work" becomes a number.
Day 13 of 14. CTR is off its peak, the gen-7 successors are already in test. The handover happens before the decay hurts.
Every render inherits the learning library, price-difference hooks + problem-first openers are already in the prompt. Nothing goes live from here, assets land on the platforms as paused drafts.
Testing 6 variants…
GTM Outreach
The multichannel cold engine. The account brain writes like someone who did two hours of homework, the sequence runs across email, LinkedIn and WhatsApp, and a human still sends every message that matters.
The test for every tool on this wall: does it own data or access you can’t rebuild? Then it’s a rail, wire it in. The intelligence layer above the rails is the part you own.
How the sending machine is built
| SENDER DOMAIN | BOXES | WARMUP | SENDS/DAY | REPLY | BOUNCE | |
|---|---|---|---|---|---|---|
| get-acme.com | 6 | 420 | 14.2% | 0.3% | ||
| try-acme.io | 6 | 390 | 12.8% | 0.4% | ||
| acme-hq.com | 4 | 310 | 9.1% | 0.6% | ||
| meet-acme.co | 4 | 180 | 7.4% | 0.5% | ||
| acme-team.net | 4 | 150 | warming | 0.2% |
24 mailboxes across 5 domains, rotated automatically. Spam-rate ceiling 0.1%, one breach pulls the domain for 14 days. The engine slows itself down before any platform has to.
What goes out · today's 1,450
Champion quiet 9 days while the CFO office opened the security docs. The deal is moving without you in the room.
Give the champion ammunition, the 90-day number her team asked about on the last call.
Payments peer cut onboarding cost 31% in one quarter. Same stack, same team size.
Short, useful, zero pressure. Marta replies to substance.
Email first, she answers email. The LinkedIn touch waits 48h and only fires if this thread stays quiet.
Subject
The quiet win is the "no" row. Suppression is honored everywhere, so nobody gets step 4 after they said stop.
| ACCOUNT | ANGLE | OWNER | STATE |
|---|---|---|---|
| Helios Payments | champion re-engage · ROI one-pager | Sarah | READY |
| Nordwind Logistics | new CMO · first-90-days opener | Sarah | READY |
| Cobalt Systems | renewal window · migration path | Daniel | IN REVIEW |
| Vanta Retail | webinar trio · working session | Daniel | IN REVIEW |
| Meridian Foods | trial activation nudge | Ana | SENT 09:12 |
GTM Sales
Every call heard, every deal reviewed, every proposal priced inside the guardrails. The engine coaches the humans and keeps the deals honest. Reps sell, the machine carries the homework.
Call intelligence · this morning's cards
Battle cards · auto-updated
Deal review · drift + compliance checks
Proposal generator + pricing recommender
Anchored on 3 comparable closed deals in the segment. 8% discount available inside guardrails IF traded for the case-study right. Below €7,900 this deal needs the CRO's yes, the engine will route it there automatically. CONFIDENCE 86%
GTM Lifecycle
The CRM that runs itself. Every contact sits in a journey, every journey watches behaviour, the right message leaves at the right moment. Templates get approved once by a human, then the machine holds the rhythm around the clock.
Every journey keeps a 10% holdout forever. Lift you can defend beats lift you can claim.
Usage down 64% in three weeks, champion left the company, two support tickets went sour.
Renewal in 40 days, sponsor moved to a new role, product usage flat since May.
Seats down from 14 to 9 at the last true-up, weekly active users holding steady.
GTM SEO · GEO
One factory, two fronts. Pages that rank in search, answers that get cited by the AI engines your buyers now ask first.
| PAGE | TYPE | STAGE |
|---|---|---|
| /best-demand-forecasting-tools-2026/ | listicle · MOFU | DRAFTING |
| /compare/meridian-vs-legacycore/ | comparison · BOFU | DRAFTING |
| /alternatives/spreadsheet-forecasting/ | alternatives · BOFU | QA GATE |
| /glossary/net-revenue-retention/ | glossary · TOFU | QA GATE |
| /tools/roi-calculator/ | free tool | PUBLISHED |
| /state-of-b2b-buying-2026/ | original research | PUBLISHED |
One prompt fans out into ~5 hidden queries per run, so the engine tracks whole narratives.
| GPTBot | 214 fetches | reading the comparison pages |
| PerplexityBot | 96 fetches | deep on the research report |
| ClaudeBot | 122 fetches | glossary + pricing pages |
The factory queue · this week
| CLUSTER | PAGES | STAGE | NEXT |
|---|---|---|---|
| pricing comparisons | 24 | QA GATE | your approve |
| migration guides | 12 | PUBLISHING | 6h rollout |
| glossary · long tail | 48 | DRAFTING | QA Fri |
| listicles · GEO bait | 8 | INDEXED | citation sweep 14:00 |
| alternatives pages | 16 | REFRESH DUE | 2x monthly cycle |
Citation share · by engine
Listicles earn ≈44% of all citations, comparisons 27%. The gap engine drafts a fix for every lost prompt, fed straight back into the factory queue on the left.
Keyword Research
Where demand actually lives. Search Console tells the engine what you already own, the rank tools tell it what you are missing. The factory builds from both.
| QUERY | CLICKS | IMPR | CTR | POS |
|---|---|---|---|---|
| demand forecasting software | 4,812 | 88.4k | 5.4% | 2.1 |
| meridian vs legacycore | 2,904 | 31.0k | 9.4% | 1.2 |
| net revenue retention formula | 2,211 | 64.7k | 3.4% | 3.8 |
| roi calculator forecasting | 1,688 | 22.9k | 7.4% | 1.9 |
| best forecasting tools 2026 | 1,342 | 58.1k | 2.3% | 6.7 |
| CLUSTER | INTENT | VOL/MO | STATUS |
|---|---|---|---|
| brand + comparisons | BOFU | 12.4k | OWNED · #1 |
| category head terms | MOFU | 33.1k | RANKING · P4 |
| alternatives to incumbents | BOFU | 6.2k | RANKING · P3 |
| glossary + definitions | TOFU | 41.8k | OWNED · #1-3 |
| industry x use case | MOFU | 18.9k | GAP · QUEUED |
| pricing + cost questions | BOFU | 9.7k | GAP · QUEUED |
TOFU brings readers, MOFU brings evaluators, BOFU brings buyers. The factory builds BOFU gaps first, the money pages.
Reporting
Numbers reconciled against the warehouse every morning. The report drafts itself, a human signs it before anyone else sees it.
The manual version of this took the team 2 to 3 days a week. Pull the analytics tool into a spreadsheet, pull each ad platform into the same spreadsheet, reconcile by hand, rebuild the deck. The engine does the pulling and the reconciling. People keep the judgment calls.
Every number traces to a warehouse query. Click any figure in the real product to see its source.
Chat with the brain
Ask in plain language. Answers come from your warehouse and your CRM, with the sources attached. If the brain does not know, it says so.
Every answer cites its query. The brain reads from read-only mirrors, it cannot touch production.
Second Brain
Everything the company knows, in one place the agents can read. dozens of sources across four tiers, clean data underneath, shared definitions on top, know-how beside it.
The tiles above are the live feeds with their numbers. The map is the point, one brain reads all of it, so a funding round, a pricing visit + a rival's job post become one picture of one account.
Every agent and every report uses the same math. When "customer" means one thing, the numbers stop arguing with each other.
The ads engine bids on CUSTOMER. The old setup bid on LEAD. That one change explains most of the CAC story.
Data Explorer
The modeled tables under every engine. Read-only mirrors, production stays untouched.
from ad_spend_daily join campaign_customers using (campaign_id)
where closed_at >= date_trunc('quarter', now())
group by 1 order by 2;
| CHANNEL | REAL_CAC |
|---|
This is the exact query behind the GTM Ads reallocation card. Every number in the OS traces back to a table you can open here.
CRM Cleanup
Duplicates, collisions and dead records, found nightly, merged only after a human says yes. Every ruling you make teaches the engine your rules.
Cleanup jobs
refresh the read-only copy from the CRM
rebuild the shared-signal pair analysis
company dedup keyed on the VAT registry id
the evening batch, fully reversible for 30 days
Collision pairs · found last night
| SIGNAL SHARED | RECORDS | ENGINE'S READ | |
|---|---|---|---|
| +31 6 ••• 4471 | 2 contacts, same surname | LIKELY SAME PERSON | merge queue |
| +31 20 ••• 900 | 6 contacts, one company | OFFICE SWITCHBOARD | keep all |
| ops@vanta-retail.com | 2 contacts, names differ | UNCLEAR · ASK A HUMAN | review |
| VAT NL8522••••B01 | 3 companies, 1 parent | BRANCHES → ROLL UP | merge queue |
| +49 30 ••• 118 | 2 contacts, colleagues | SHARED LINE | keep all |
Numbers on more than 5 records count as switchboards and are excluded automatically. Companies merge on the VAT registry id, never on website, marketplaces share those.
Merge rehearsal · 1 of 41 queued
CONFIDENCE 96%Same phone once formats are canonicalized, same surname, the gmail is the older personal address. The survivor keeps the work email, the gmail moves to the secondary field, activity history merges.
MCP Servers
The sockets the agents plug into. Each connection is scoped, logged and read-only unless a human approval sits in front of the write.
Reads are free, writes wait for a yes. Every tool call lands in the audit log with who asked, what ran and what came back. Access Control decides which agents see which sockets.
Access Control
Who sees what, who may approve what. This is the part that turns a clever demo into something a real company can run.
| CAPABILITY | REP | LEAD | OPERATOR | ENGINEER | EXEC |
|---|---|---|---|---|---|
| See scores · own accounts | ✓ | ✓ | ✓ | ✓ | ✓ |
| See scores · all accounts | · | ✓ | ✓ | ✓ | ✓ |
| Send outreach drafts | ✓ | ✓ | · | · | · |
| Approve budget moves | · | ≤ €500/d | ✓ | · | · |
| Approve page batches | · | · | ✓ | ✓ | · |
| Edit playbooks + prompts | · | · | ✓ | ✓ | · |
| Change connections + scopes | · | · | · | ✓ | · |
| Read every report | · | ✓ | ✓ | ✓ | ✓ |
The outreach agent has scopes: crm.read, web.read, email.draft. Billing is structurally out of reach. Push on it.
Crazy Ideas
The brain reads everything you feed it, then asks what if. Ideas beyond optimization, each one cheap to test, each one with a kill switch agreed before a euro moves.
Concierge chat funnel
Send paid clicks straight into a live concierge conversation. Skip the form, skip the landing page, qualify in the thread.
Trend front-running
Watch FX, weather, events and competitor moves. When signals stack on a category that converts, draft the campaign before the wave peaks.
Renewal-window sniper
A dedicated always-on motion for switching-window accounts. Migration-path content, peer proof, no discounts until legal is in the room.
The wildcard campaign
Mix the audiences, break the structure the playbook says you need, let the algorithm find a pocket nobody targeted on purpose.
Customer-as-creator army
Generate one testimonial per region, per vertical, per objection. Real customer stories, no film crew, refreshed before fatigue hits.
Free-tool magnet blitz
Ship a small interactive tool per buying question (pricing, sizing, benchmarks). Tools get linked, cited and remembered long after posts fade.
Own the "State of X" report
Publish the definitive annual benchmark from your own anonymized data. Every stat becomes a quotable line the AI engines repeat with your name on it.
Conference-week surge
A geo-targeted, time-boxed burst around each event. Custom pages, outreach angles and ads that only exist for those ten days.
Send prospects the forecast
Push the demand forecast TO your prospects. "Your category spikes in 5 weeks, here is the data." Be the vendor who told them before it happened.
I Want More Plays
How the OS grows. Tell it where you are, pick the KPIs you care about or leave them empty, the brain turns 133 proven plays into a sequenced 90-day build plan. Or scroll down, describe what you wish existed in one sentence, the brain drafts the spec on the spot.
"I want to know which customers are about to churn." That sentence is the whole request.
Data needed, where it lives, who approves the outputs, build estimate. If the data is missing, it says so before anyone builds anything.
Two weeks in the sandbox, behind the same human gate as everything else. Used = hardened. Ignored = retired, cheaply.
Type your own wish above or
| APP | ASKED BY | VOTES | STATUS |
|---|---|---|---|
| Churn early-warning | Customer success | BUILDING | |
| Quote configurator | Sales | SHIPPED | |
| Partner co-sell finder | Partnerships | SCOPING | |
| Competitor price watch | Product marketing | BACKLOG | |
| Event lead capture | Field marketing | BACKLOG | |
| Onboarding health score | Customer success | BACKLOG |
The quote configurator was asked for on a Tuesday, shipped two Fridays later. That story is why this board fills up.
Every app on this board is the same recipe. An operator who owns the outcome, the shared brain underneath so nothing gets rebuilt, one embedded engineer who ships. The apps multiply because the foundation is already paid for. App number twelve costs a fraction of app number one.
Monitoring
The boring dashboard that keeps the exciting ones honest. Tokens, cost, drift, anomalies and guardrails, watched around the clock, escalated only when a human is actually needed.
| ENGINE | TOKENS/DAY | €/DAY | PER OUTCOME |
|---|---|---|---|
| GTM Score | 6.2M | €3.70 | €0.003 / account |
| GTM Ads | 4.8M | €3.40 | €0.05 / move drafted |
| GTM Outreach | 3.1M | €2.40 | €0.02 / draft |
| SEO · GEO factory | 14.6M | €9.30 | €0.13 / page |
| Chat + reporting | 7.4M | €4.20 | €0.01 / answer |
| Cleanup + enrichment | 5.1M | €2.50 | €0.005 / suggestion |
Roughly €26 a day, €782 a month all-in, runs the whole room. One drafted page costs €0.13 to produce, the humans it frees are the real line item.
The 8 Jul spike is the throttle earning its keep, a crawl loop capped at +€38 instead of +€800.
| MODEL | LIVE | EVAL | FALLBACK |
|---|---|---|---|
| Scoring | v14 | 98.6% | v13 · 1 click |
| Next-move | v9 | 97.8% | v8 · 1 click |
| Creative judge | v7 | 94.1% | retrain Thu |
| Cleanup matcher | v11 | 99.0% | v10 · 1 click |
Drift past the band schedules a retrain on its own. Nobody has to notice the model got stale, the monitor notices.
Under the Hood
The whole machine on one page. Data flows down, decisions flow through people, outcomes flow back and make everything smarter. Click any block to open it.
CRM data
First-party
Second-party
Third-party
The database
The Shared Brain
one place everything becomes usable · the part 80% reusable across every new capabilityPerformance
Every paid channel on one desk, judged against closed revenue in your warehouse. The engine moves budget nightly toward the cheapest real customer. You approve every move.
What the platforms say vs what your warehouse says
| CHANNEL | PLATFORM SAYS | WAREHOUSE SAYS | WHY THE GAP | THE MOVE |
|---|---|---|---|---|
| Search · brand | €78 CPA | €81 real CAC | honest. clicks become customers | SCALING |
| Search · non-brand | €96 CPA | €2,410 real CAC | brand halo credited to generic terms | REBUILT · RETEST |
| Paid social · prospecting | €54 CPA | €510 real CAC | optimizes to leads that rarely close | NEW BID SIGNAL |
| LinkedIn · ABM | €210 CPA | €390 real CAC | pricey clicks, real pipeline behind them | SCALE TO ICP LIST |
| Retargeting | €12 CPA | €3,800 real CAC | was re-buying people who already bought | CUT 80% |
Your three decisions this morning
Where the next €1,000/day goes
Proof, on purpose
Agents
The digital teammates that run the engines. Each one has a job description, a skill set, guardrails and a cost. Hiring a new one takes weeks, so does firing one. That part we made easy.
The roster
| AGENT | JOB | ENGINE | RUNS TODAY | COST/DAY | APPROVED | STATUS |
|---|---|---|---|---|---|---|
| The Conductor | routes every job to the right model | platform | 1,410 | €11 | — | |
| Scorekeeper | rescores every account nightly | GTM Score | 3,120 | €9 | 98% | |
| Bid Captain | drafts nightly budget moves | Performance | 96 | €6 | 94% | |
| Creative Director | briefs + generates ad creatives | GTM Ads | 48 | €7 | 91% | |
| Creative Judge | pre-scores creatives, kills losers | GTM Ads | 48 | €3 | 96% | |
| Outreach Drafter | drafts outreach worth sending | GTM Outreach | 210 | €8 | 89% | |
| Reply Learner | learns from every reply | GTM Outreach | 140 | €2 | — | |
| Page Factory | builds pages behind a quality gate | SEO · GEO | 31 | €5 | 93% | |
| Citation Tracker | tracks who the AI engines cite | SEO · GEO | 120 | €3 | — | |
| Reconciler | reconciles + drafts reporting | Reporting | 18 | €2 | 99% | |
| CRM Janitor | keeps the CRM clean | platform | 260 | €2 | 97% | |
| Watchdog | monitors the other agents | platform | continuous | €2 | — | |
| Spec Writer | turns requests into build specs | expand | 6 | €1 | 95% | |
| Researcher | deep-dives accounts + markets | shared | 44 | €4 | — | |
| Call Coach | scores calls, writes coaching cards | GTM Sales | 61 | €5 | 92% | |
| Deal Reviewer | nightly drift + compliance sweep | GTM Sales | 214 | €4 | 96% | |
| Battle Card Keeper | auto-updates competitive cards | GTM Sales | 12 | €2 | — | |
| Proposal Drafter | CRM record → priced draft | GTM Sales | 9 | €2 | 95% | |
| Media Planner | cross-platform budget planning | GTM Ads | 33 | €6 | 93% | |
| Asset Builder | briefs → assets in every format | GTM Ads | 58 | €7 | 90% | |
| Localizer | drafts in the buyer's language | GTM Outreach | 120 | €3 | — | |
| Deliverability Sentinel | guards the sending fleet | GTM Outreach | continuous | €2 | — | |
| + 14 more on the payroll · enrichers, refreshers, summarizers, escalators, the plumbing crew | ||||||
1 · Pick the job
3 · The ship plan
Skills
The company's know-how, written down once and packaged so any agent can run it. When your best marketer's method becomes a skill, it stops leaving in their notice period.
Scores one account from product, CRM and web signals, with the reasoning attached.
Joins any channel's spend to closed revenue in the warehouse. The truth serum behind Performance.
Writes a first touch like someone who did two hours of homework. Carries the reply-pattern library.
Scores a creative against every attribute the account has ever learned, before a euro touches it.
Turns a keyword cluster into a page that survives the quality gate. Refuses to ship thin.
Asks the AI engines a buyer question, records who gets cited and why. 120 questions a week.
Checks every reported figure against the warehouse before a human ever sees it.
Finds and merges duplicates with the confidence score attached. Learns from every human call.
Turns a plain-language request into a build spec with scope, tables and guardrails.
Sweeps any outbound text against the brand voice rules. Nothing off-voice leaves the building.
Checks every experiment against its agreed stop conditions. Pulls the plug without a meeting.
Scores a sales call on the mechanics that win. The card goes to the rep before anyone else.
Checks one deal against the signed deal rules. Flags drift with evidence attached.
Prices a deal from comparables + the price book, inside guardrails. Routes exceptions up.
Splits budget across Google, Meta, Reddit and TikTok from marginal CAC. The chat runs on it.
Turns an approved brief into every format via Higgsfield, Arcade and AdCreative.
Rewrites any outbound text in the buyer's language, tone preserved, flags checked by a native reviewer weekly.